Research has revealed that businesses are blogging more than ever before.

Why is that? Statistics have shown that companies that blog receive approximately 55% more visits to their website. Not surprising then that we are seeing more companies blog due to the significant results they are experiencing in website traffic.

We encourage our clients to cultivate a valuable online presence and keeping a blog is a way of maintaining conversation with customers and networks relevant to the business.

There are a range of tools available to get your blog out there, although Bridge tends to recommend a site called ‘Wordpress’ for SME’s beginning their blogging journey. It is simple and fast to set up yet also offers a wide selection of customisation options.

The main key factors of blogging are to talk around interesting subjects relevant to your industry; they will rank you highly in search results made by your customers and make it worth sharing.

Interested in blogging? Contact us now.